Privacy Policy

Balloon Specialties Privacy Policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or

make a purchase from www.balloonspecialities.com (the “Site”)

PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device, including

information about your web browser, IP address, time zone, and some of the cookies that are installed on

your device. Additionally, as you browse the Site, we collect information about the individual web pages or

products that you view, what websites or search terms referred you to the Site, and information about how

you interact with the Site. We refer to this automatically-collected information as “Device Information.”

We collect Device Information using the following technologies:

• “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
• “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.

“Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site

Additionally when you make a purchase or attempt to make a purchase through the Site, we collect certain

information from you, including your name, billing address, shipping address, payment information

(including credit card numbers or other payment information you provide to us), email address, and phone

number. We refer to this information as “Order Information.

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device

Information and Order Information

HOW DO WE USE YOUR PERSONAL INFORMATION?

We use the Order Information that we collect generally to fulfill any orders placed through the Site

(including processing your payment information, arranging for shipping, and providing you with invoices

and/or order confirmations). Additionally, we use this Order Information to:

• Communicate with you;
• Screen our orders for potential risk or fraud; and

When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services. We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns)

We may use the information we collect for advertising retargeting on various advertising platforms.

We share your Personal Information with third parties to help us use your Personal Information, as

described above. We also use Google Analytics to help us understand how our customers use the Site--you

can read more about how Google uses your Personal Information here:

https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here:

https://tools.google.com/dlpage/gaoptout

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to

respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise

protect our rights

BEHAVIORAL ADVERTISING

As described above, we use your Personal Information to provide you with targeted advertisements or

marketing communications we believe may be of interest to you. For more information about how targeted

advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at

http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by:

FACEBOOK - https://www.facebook.com/settings/?tab=ads

GOOGLE - https://www.google.com/settings/ads/anonymous

BING - https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ad

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out

portal at: http://optout.aboutads.info/

DO NOT TRACK

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track

signal from your browser

DATA RETENTION

When you place an order through the Site, we will maintain your Order Information for our records unless

and until you ask us to delete this information

CHANGES

We may update this privacy policy from time to time in order to reflect, for example, changes to our

practices or for other operational, legal or regulatory reasons

CONTACT US

For more information about our privacy practices, if you have questions, or if you would like to make a

complaint, please contact us by e-mail at [email protected] or by mail using the details provided below:

3715 Santa Rosa Ave, Santa Rosa, CA 95407, United States of America